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4 min read

How Snowflake’s New Snowpipe Pricing Cut Costs by 80–95% (With Queries to Measure It Yourself)

Snowpipe pricing announcement in Snowflake summit 2025

TL;DR

Snowflake’s new Snowpipe pricing model has quietly transformed ingestion economics. Across SeemoreData customer environments, we’ve measured 80–95% reductions in daily Snowpipe spend – without changing pipelines, ingestion volume, or file patterns. One chart recently made everyone stop scrolling: a clean wall of daily Snowpipe costs around $1.3k–$1.6k… followed by a sudden cliff down to ~$250.

Same data volume. Same workloads. No tuning.
Just Snowflake’s new Snowpipe pricing model kicking in.

“Bar chart showing daily Snowpipe costs dropping sharply from consistent $1.1k–$1.6k levels throughout November to about $255 on December 5th, highlighting an 80–95% cost reduction after the new Snowpipe pricing model took effect

 

In this post I’ll walk through:

  1. What Snowflake changed
  2. How to query your own Snowpipe usage
  3. How to confirm the “0.0037 credits per GB” rate
  4. How to measure your own savings
  5. How to estimate cost for new ingestion workloads

 

1. What changed in Snowpipe pricing?

Previously, Snowpipe was billed based on:

  • Serverless compute to load data (per-second, per-core)
  • Plus a fee per 1,000 files loaded

If you were ingesting lots of small files, this could get painful and unpredictable.
Snowflake shifted Snowpipe to a simple per-GB pricing model:

  • You’re charged a fixed 0.0037 credits per GB of data ingested with Snowpipe
  • Text formats are billed on uncompressed size; binary formats on observed size

In other words:

credits = GB_ingested * 0.0037
$ cost = credits * $ per credit

That’s it. No more thinking in terms of cluster-seconds and file counts.

The new Snowpipe pricing rollout hit VPS and Business Critical first, then Standard and Enterprise. As soon as pricing flipped, our dashboards showed a dramatic drop — often from $1.3k–$1.6k/day down to ~$250/day for the exact same workload.

Learn more about Snowpipe here >>

2. Where Snowpipe cost data lives

All of the cost analysis below uses the view:

SNOWFLAKE.ACCOUNT_USAGE.PIPE_USAGE_HISTORY

This view exposes historical usage per Snowpipe. Key columns:

  • START_TIME – timestamp of a usage record
  • PIPE_NAME – fully qualified pipe name
  • CREDITS_USED – credits consumed
  • BYTES_BILLED (or similar) – bytes that were actually billed under the per-GB model

We’ll join that with your own credit price to turn credits into dollars.

Ready to see where you stand?

Let us take a peek under the hood with a free assessment and no commitment.

Find your savings

3. Daily Snowpipe cost per pipe (credits & dollars)

First, let’s recreate the kind of chart I mentioned: daily cost per pipe over the last 30 days.
Assumptions:

  • Your Snowflake credit price is $4.00 per credit (replace with your real number).

— Replace 4.00 with your actual price per credit

SET credit_price_usd = 4.00;

SELECT
  TO_DATE(start_time) AS usage_date,
  pipe_name,
  SUM(credits_used)                                          AS credits_used,
  SUM(bytes_billed) / POWER(1024, 3)                         AS gb_billed,
  ROUND(SUM(credits_used) * $credit_price_usd, 2)            AS usd_cost_estimate
FROM snowflake.account_usage.pipe_usage_history
WHERE start_time >= DATEADD(day, -30, CURRENT_TIMESTAMP())
GROUP BY 1, 2
ORDER BY usage_date, pipe_name;

How to use this

  • Feed the result into your BI tool (or even a quick Snowsight chart)
  • Plot usage_date on the X-axis and usd_cost_estimate as a bar
  • Group or color by pipe_name if you want to compare pipes

If you were already using Snowpipe before the new model kicked in, you’ll likely see a clear step down in cost once your account switched.

Zooming into a single pipe

To explain the change to your team or to a customer, it’s helpful to pick one noisy, high-volume pipe and show its before/after curve.

SET credit_price_usd = 4.00;
WITH daily_cost AS (
  SELECT
    TO_DATE(start_time) AS usage_date,
    SUM(credits_used)   AS credits_used,
    SUM(bytes_billed) / POWER(1024, 3) AS gb_billed
  FROM snowflake.account_usage.pipe_usage_history
  WHERE pipe_name = ‘MY_DB.MY_SCHEMA.MY_PIPE’      — change this
    AND start_time >= ‘2025-11-01’::TIMESTAMP      — adjust range
  GROUP BY 1
)
SELECT
  usage_date,
  credits_used,
  gb_billed,
  ROUND(credits_used * $credit_price_usd, 2) AS usd_cost_estimate
FROM daily_cost
ORDER BY usage_date;

Plot this as a time series. The shape tells the story better than any blog post:

  • Before rollout: noisy but high plateau ($1k+ per day)
  • After rollout: same GB, but a much lower, flatter line

 

Proving the “0.0037 credits per GB” from your own data

If you want to double-check Snowflake’s math, you can compute the effective credits per GB across your pipes.

SELECT
  pipe_name,
  SUM(bytes_billed) / POWER(1024, 3)                                     AS total_gb_billed,
  SUM(credits_used)                                                      AS total_credits,
  SUM(credits_used) / NULLIF(SUM(bytes_billed) / POWER(1024, 3), 0)      AS credits_per_gb
FROM snowflake.account_usage.pipe_usage_history
WHERE start_time >= ‘2025-12-05’::TIMESTAMP   — date new pricing applied in your acct
GROUP BY pipe_name
ORDER BY total_gb_billed DESC;

For recent dates, the credits_per_gb column should cluster around 0.0037, matching the official Snowflake documentation.

This is a great sanity check and a nice slide for internal reviews.

Measuring savings: before vs. after

Now for the fun part: quantifying the 80–95% drop.

Let’s compare average daily cost in a “before” window and an “after” window around the rollout date.

SET credit_price_usd = 4.00;

 

WITH before_period AS (
  SELECT
    AVG(daily_credits) AS avg_daily_credits_before
  FROM (
    SELECT
      TO_DATE(start_time) AS usage_date,
      SUM(credits_used)   AS daily_credits
    FROM snowflake.account_usage.pipe_usage_history
    WHERE start_time BETWEEN ‘2025-11-08’::TIMESTAMP   — adjust to your dates
                        AND ‘2025-12-04’::TIMESTAMP
    GROUP BY 1
  )
),
after_period AS (
  SELECT
    AVG(daily_credits) AS avg_daily_credits_after
  FROM (
    SELECT
      TO_DATE(start_time) AS usage_date,
      SUM(credits_used)   AS daily_credits
    FROM snowflake.account_usage.pipe_usage_history
    WHERE start_time BETWEEN ‘2025-12-05’::TIMESTAMP
                        AND ‘2025-12-07’::TIMESTAMP
    GROUP BY 1
  )
)
SELECT
  avg_daily_credits_before,
  avg_daily_credits_after,
  ROUND(
    1 – (avg_daily_credits_after / NULLIF(avg_daily_credits_before, 0)),
    3
  ) AS reduction_ratio,
  ROUND(avg_daily_credits_before * $credit_price_usd, 2) AS avg_usd_before,
  ROUND(avg_daily_credits_after  * $credit_price_usd, 2) AS avg_usd_after;

 

reduction_ratio should be something like 0.800.95, i.e. 80–95% lower daily cost for the same workload.

 

4. Estimating Snowpipe cost for new workloads

The new model also makes forward planning much easier.
Say you expect to ingest 5 TB per day via Snowpipe and your price is still $4 per credit.

SET credit_price_usd = 4.00;

 

SELECT
  5.0 * 1024             AS gb_per_day,                 — 5 TB
  5.0 * 1024 * 0.0037    AS credits_per_day,
  ROUND(5.0 * 1024 * 0.0037 * $credit_price_usd, 2)      AS usd_per_day_estimate,
  ROUND(5.0 * 1024 * 0.0037 * $credit_price_usd * 30, 2) AS usd_per_month_estimate;

No need to guess how many files, how many seconds a serverless warehouse will be “warm,” or what concurrency bursts will look like. You just model GB.

 

Final thoughts

Snowflake’s new Snowpipe pricing per-GB Snowpipe pricing is one of the biggest cost improvements we’ve seen in real customer environments. This pricing change wasn’t a small tweak; it completely reshaped the economics of continuous ingestion:

  • Workloads with lots of small files benefited the most
  • The per-GB model removed a lot of noise from the bill
  • We now see 80–95% lower Snowpipe cost in multiple real environments, without changing a single pipeline

If you rely heavily on Snowpipe, it’s worth running these queries on your own account and building a simple dashboard. The picture of that cost cliff is one of the nicest screenshots you can send to your finance team.

And if you want automated Snowflake cost visibility, we’re here to help.

Ready to see where you stand?

Let us take a peek under the hood with a free assessment and no commitment.

Find your savings

 

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